Ivan Novotny Design brings over 35 years of multidisciplinary experience to every project, transforming brands that connect, resonate, and inspire.
Monica Ellis is an independent Art Director and Designer with more than 15 years of experience. She works closely with brands like Rimowa, Nike, On Running, Moncler and more.
Ivan Novotny Design brings over 35 years of multidisciplinary experience to every project, transforming brands that connect, resonate, and inspire.
Ivan Novotny Design brings over 35 years of multidisciplinary experience to every project, transforming brands that connect, resonate, and inspire.
Strategy
Every project begins by listening closely, analyzing your brand, your audience, and your goals, guiding strategic decisions that build trust, and deepen connection.
Branding
Architecting brands that balance strategy, aesthetics, and storytelling, using a multidisciplinary approach to create visual narratives with a unified voice.
Design
Founded on timeless design principles, visual identities are crafted with clarity, purpose, and detail, shaped by modern insight and evolving technology.
Photography
Capturing meaningful moments and creating emotive images that reflect your brand aesthetic, inspiring a visceral connection with your audience.


Ivan Novotny
AOCAD | RGD
Ivan Novotny
AOCAD | RGD
I was classically trained as a multidisciplinary designer at the Ontario College of Art and Design, and shaped by decades of agency experience working at a leading Canadian design firm—Taylor|Sprules Corporation. There, we refined the art of brand identity systems—fusing strategy, craftsmanship, design, and photography, to create visual narratives with a unified voice.
From global brands to emerging ventures, my work spans industries including food & beverage, technology, military defence, government, and motorsports. Today, as the founder of Ivan Novotny Design, I collaborate closely with clients, uncovering the essence of their brand, defining what sets them apart, and translating it into design that forges a lasting emotional connection with their audience.
“It is at the intersection of clarity and imagination that true innovation is revealed.”
Thoughtful, strategic, grounded in craft, and driven by deep curiosity, my work is designed to move people. Staying true to the design process is essential to creating great work, as is the instinct to be bold and unconventional—to paint outside the lines. It is at the intersection of clarity and imagination that true innovation is revealed.
Thoughtful, strategic, grounded in craft, and driven by deep curiosity, my work is designed to move people. Staying true to the design process is essential to creating great work, as is the instinct to be bold and unconventional—to paint outside the lines. It is at the intersection of clarity and imagination that true innovation is revealed.
Ivan Novotny
AOCAD | RGD
I was classically trained as a multidisciplinary designer at the Ontario College of Art and Design, and shaped by decades of agency experience working at a leading Canadian design firm—Taylor|Sprules Corporation. There, we refined the art of brand identity systems—fusing strategy, craftsmanship, design, and photography, to create visual narratives with a unified voice.
From global brands to emerging ventures, my work spans industries including food & beverage, technology, military defence, government, and motorsports. Today, as the founder of Ivan Novotny Design, I collaborate closely with clients, uncovering the essence of their brand, defining what sets them apart, and translating it into design that forges a lasting emotional connection with their audience.
“It is at the intersection of clarity and imagination that true innovation is revealed.”
Thoughtful, strategic, grounded in craft, and driven by deep curiosity, my work is designed to move people. Staying true to the design process is essential to creating great work, as is the instinct to be bold and unconventional—to paint outside the lines. It is at the intersection of clarity and imagination that true innovation is revealed.
Thoughtful, strategic, grounded in craft, and driven by deep curiosity, my work is designed to move people. Staying true to the design process is essential to creating great work, as is the instinct to be bold and unconventional—to paint outside the lines. It is at the intersection of clarity and imagination that true innovation is revealed.
Let’s work together to tell your story and create a visceral connection with your audience.
Let’s work together to tell your story and create a visceral connection with your audience.
Let’s work together to tell your story and create a visceral connection with your audience.



